Monthly Archives: April 2015

  1. Seven Questions To Ask Yourself Before Conducting Market(ing) Research. Your “Gut” Might Be Wrong.

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    April 30, 2015 by meliorgroup

    In today’s unsettled economy, both for-profit and non-profit organizations wrestle with the approach to marketing themselves. Questions emerge about whether …
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  2. Who Manages The Relationship With Area Employers? Hint: It’s Not Always Career Services

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    April 24, 2015 by meliorgroup

    In our previous post in the series – “Closing The Perception Gap: Are Students Trained to Put Theory Into Practice?”- …
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  3. A Hospital’s Regional Appeal Improves Using Valuable Market Research

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    April 16, 2015 by meliorgroup

    Without the resources to out-spend its competition, an in-city hospital sought a market research partner who could help them improve …
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  4. Insight and Analytics in the Age of Big Data

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    April 10, 2015 by meliorgroup

    Technology has enabled us to track vast amounts of data where we collect an overwhelming volume of response analytics, customer, …
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